Customers are going to lose out on this one. I said it at the start and say it again. Eventually, cable/satellite companies will pay for the channel and so will you!
Rogers should know all about making things work for limited costs though and in my opinion they know even more about maximizing profits and having no regard for people.
After all, it's Rogers that recently advertised for two positions of hockey play by play (Moncton and Halifax) and declared the positions to be part-time. Even a non-hockey fan should laugh at this. Hockey play by play guys are not only NOT part-time, but they log more hours than just about any other full-time employee at their respective radio stations.
But, Rogers is smart. They know there is someone out there that will suck it up and work for peanuts just to try and 'get ahead' with his career.
The proof is in the pudding all the way up the food chain. One has to look no further than the on-air talent at Sportsnet Connected and compare it to TSN and it's easy to decipher which channel is paying their on-air personalities more (although both stations have taken backward steps in this area over the last 15 years).
I am proof positive on how cheap Rogers is. I was once offered a morning co-host job in Edmonton and I was floored when told the pay was just barely $40 000 a year. Crumbs. Still, I think they eventually found someone who was happy enough to say he hung around a few Oiler hockey players and lived in a small one bedroom apartment with two roommates. Even the person doing the hiring said, "I will have to settle for the fourth or fifth best person for the job because the top talented people will pass when they see how little we pay for such a high profile spot."
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